YouTube Originals >
The Letter: A Message for Our Earth

Studio : cause + effect
Delivery : Key Art, Channel Art + Online/Digital Out-of_Home Banners
Role : Design + Production

The YouTube Original doc “The Letter: A Message For Our Earth,” is an unprecedented call to action for climate change from Pope Francis. The initial design exploration had to cover a lot of ground. From the effects of climate change on a single tree to the sweeping story of 5 activists journeying to meet with the Pope. 

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Chosen Design

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